Innovation is at the core of everything that we do

ENGAGE   UNDERSTAND   INNOVATE

Innovation is at the core of everything that we do

ENGAGE

UNDERSTAND

INNOVATE

OUR HISTORY

Incorporated in 1967, SB Electronic Systems initiated decades of innovation and creativity. The business was founded by George Sims and Chris Barnett who still maintain an interest in the company to date. 

Early inventions included the Telepen barcode symbology which represented all 128 ASCII characters, was totally secure and could be produced on ordinary printers. Telepen remains an internationally recognised barcode symbology today. 

Alongside our symbology, our invention of the hand-held barcode scanner in 1972 was an exciting development. The universities of Manchester and Sheffield Hallam were first in line to order this original technology. Happily, both are still customers today.

We continually innovate and have a number of market leading systems for libraries, visitor attractions and commercial organisations that enable our customers to be at the cutting-edge of technology while delivering exceptional services. 

OUR HISTORY

Incorporated in 1967, SB Electronic Systems initiated decades of innovation and creativity. The business was founded by George Sims and Chris Barnett who still maintain an interest in the company to date. 

Early inventions included the Telepen barcode symbology which represented all 128 ASCII characters, was totally secure and could be produced on ordinary printers. Telepen remains an internationally recognised barcode symbology today. 

Alongside our symbology, our invention of the hand-held barcode scanner in 1972 was an exciting development. The universities of Manchester and Sheffield Hallam were first in line to order this original technology. Happily, both are still customers today.

We continually innovate and have a number of market leading systems for libraries, visitor attractions and commercial organisations that enable our customers to be at the cutting-edge of technology while delivering exceptional services. 

Our Values

We deliver great customer service that is market leading and differentiates us from our competitors.

We invest in and develop our valued employees and treat them as essential members of the team. Our outlook is one of encouragement and support, as we inspire all of our team to take responsibility and be accountable for decision-making.

Innovation is at the core of everything that we do. Creativity in developing intelligent technologies informs our company vision. 

We respect suppliers and treat them as partners. We work with our suppliers to develop long standing and profitable partnerships. 

Meet Our Team

Simon Kelson

Managing Director

Brian Reid

Technical Director

Daisy Francis

Head of Marketing & Business Administration

Vicki Hadley

Finance Manager

Jonathan Lee

Director of Consultancy

Kevin Sontag

Sales Account Manager

Barney Yabbacome

Sales Account Manager

Balazs Fitz

Lead Developer

Diego Bailos

Electronics Design Engineer

Mariné Lee

Production Manager

WANT TO LEARN MORE?

Contact us to arrange a consultancy call today!

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Contact

Copyright 2022 @ AdvaNova

Contact

Copyright 2022 @ AdvaNova